JACKSONVILLE, FL -- Who knew Mitt Romney was a Bill Murray fan?
The former Massachusetts governor unveiled a brand new attack line on President Obama this morning, hearkening back to a classic 1993 comedy, no-doubt familiar to any basic cable audience.
"This has been a 'Groundhog Day' presidency. He keeps saying the same things and we keep waking up with the same things going on. Nothing changes," Romney said. "He keeps saying these great things he’s going to do and yet it’s the same picture every single morning. It’s been a Groundhog Day presidency and that’s going to end if I’m president."
The hit came as Romney continues to divide his energy between striking President Obama, and holding off Newt Gingrich. Today. Romney made his anti-Obama argument in simple terms.
"If you believe things are on the right track in America then you ought to vote for Barack Obama. If you believe, like I do, that he has not put things on the right track, that we're on the wrong track and that we need to change course in this country and to get back to American values and American principles, then I want your vote," Romney said.
If that message sinks in, it may be good news for Romney, as today's NBC News/WSJ poll shows that voters believe, by a 61 to 30 percent margin, that the country remains on the wrong track.
With tonight's pivotal Florida debate just hours away, Romney also continued to draw contrasts with Newt Gingrich, who has surged into a dead heat with Romney, and on whom Romney's campaign has trained increasing amounts of fire each day this week, with surrogate conference calls, research dumps and direct assaults from the candidate on the stump and in interviews.
"Florida is going to make a decision about who is going to be our nominee. And I've got something to admit: I've never lived in Washington DC. I'm not part of the culture of Washington DC. I spent my life outside of Washington, D.C. I lived my life on main street and on other streets across this country. I want to use the experience I've had, working in the real economy, to go to Washington and fix it," Romney said, in a none-too-subtle contrast with the former speaker. "Now if you think that you really need someone who has been part of the culture of Washington for the last 35 years to go there again and continue in Washington, why there are other people you can choose."
Of the debate itself, Romney said it would be "fun," and jokingly urged the supporters gathered here outside a shuttered printing company to attend and be loud -- by any means necessary.
"We may talk about the differences between ourselves as well. There may be some give and take. That's always fun and entertaining, I know. If y'all can get there, we'd love to see you there, cheering and being part of that," Romney said. "No tickets huh? Just storm in. Oh you're going to be there? That'll be fun."