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McAuliffe's first TV ad

From NBC's Domenico Montanaro
Terry McAuliffe is getting an early jump on the 2009 Virginia campaign for governor with his first TV ad.

In the ad called "Listened," McAuliffe stresses protecting and creating jobs and makes an outside-of-Richmond pitch.

"It goes to show the best ideas don't always come out of Richmond," McAuliffe says.

Among his ideas, he says at the top of the ad: "Make our ports more competitive. Invest in renewable energy to create jobs. Keep our carriers here in Virginia where they belong."

The former Democratic National Committee chairman and Clinton fundraiser also bills himself as having "spent four decades building businesses and creating jobs. Now, I'm running for governor because I know we can create thousands more right here."

The ad will begin running in the Hampton Roads area this week, his campaign said in a conference call this morning. It will followed by other ads soon, but the campaign declined to say when those would go up.

"We're excited to continue the conversation between Terry and the people of Virginia," said adviser Mo Elleithee, adding, "This is just the beginning of what is going to be a long conversation with Virginians."

The campaign called the ad buy "a healthy buy."

Aides denied this means McAuliffe can be labeled the "big-money candidate," despite how early the ad is airing. They justified it by pointing to the Democratic being just months away (June).

Aides also said they "do not intend to say anything negative about the other Democrats in this race. … Terry is going to save his criticism for [Republican] Bob McDonnell."

Here's the full script:
MCAULIFFE: Make our ports more competitive. Invest in renewable energy to create jobs. Keep our carriers here in Virginia where they belong.

I'm Terry McAuliffe. These are just some of the ideas I've heard from you in Hampton Roads. It goes to show the best ideas don't always come out of Richmond.

I've spent four decades building businesses and creating jobs. Now, I'm running for Governor because I know we can create thousands more right here. I'll make it my job to protect your job -- and get Virginia's economy moving.