From NBC's Domenico Montanaro
Obama is up with his second general-election ad. It focuses on work -- his own and what he plans to do for others. He talks about his time as a community organizer and mentions that "He passed a law to move people from welfare to work, slashed the rolls by eighty percent." The word "work" (or some variation) is heard five times; the word "job" is heard three times.
The ad, according to the campaign, begins airing in Alaska, Colorado, Florida, Georgia, Iowa, Indiana, Michigan, Missouri, Montana, Nevada, New Hampshire, New Mexico, North Carolina, North Dakota, Ohio, Pennsylvania, Wisconsin, and Virginia.
Script for "Dignity"
OBAMA: I'm Barack Obama, and I approve this message. Announcer: He worked his way through college and Harvard Law. Turned down big money offers, and helped lift neighborhoods stung by job loss. Fought for workers' rights. He passed a law to move people from welfare to work, slashed the rolls by eighty percent. Passed tax cuts for workers; health care for kids. As president, he'll end tax breaks for companies that export jobs, reward those that create jobs in America. And never forget the dignity that comes from work.