From NBC's Domenico Montanaro
First, Chuck Norris appeared in an ad for Huckabee, now Boston Red Sox pitcher Curt Schilling for McCain. Schilling was on the trail in New Hampshire with McCain this past week. In the ad, Schilling looks directly into the camera and says McCain "has a backbone of steel" and calls him "a man of principle who sticks to his guns."
"He's been tested like no other politician in America," Schilling adds, citing McCain's time as a prisoner of war, who "turned down an offer for early release because he refused preferential treatment. I've seen some tough competitors in my time. But none tougher than John McCain. He's a winner."
Per the campaign, the ad will run in New Hampshire "on New England Sports Network, ESPN and other New Hampshire sports programming."
Celebrities and politics has become a common mix. Just yesterday, Sean Penn endorsed Kucinich, and this weekend, the celebrity getting the most attention is Oprah Winfrey, who will likely draw tens of thousands to Obama events. To try and blunt her effect, the Clinton campaign has brought out its celebrity politician, Bill Clinton, who is campaigning in South Carolina -- where Oprah will be -- for his wife. The Clintons have also brought out Hillary's mother and her daughter, Chelsea Clinton, who the campaign had said is a private citizen and, therefore, off-limits.