From NBC's Domenico Montanaro
In a new Insider Advantage/Majority Opinion poll of South Carolina Republicans, 45% say they are less likely to vote for Romney because he is Mormon. Also, 27% say they are more likely to vote for him because Bob Jones III's endorsed him. Conversely, 32% say Jones' endorsement actually makes them less likely to back Romney.
Southern Political Report's Tom Baxter says South Carolina may be to Romney what West Virginia was to John F. Kennedy in 1960. "In the 1960 race, West Virginia was viewed as a crucial test of how seriously his Roman Catholic faith affected Kennedy's election chances," Baxter writes. "Kennedy won the West Virginia primary and went on to the presidency."
Romney has been polling third and even fourth in South Carolina. The campaign has said that a Kennedy-esque speech by Romney has been in the works, but no word on when that might happen.